Muse Pilates Studio

Brand identity, Strategy, Studio design concept, Signage, Merchandise, Website design in association with Modern Maven Studio

The Brief

To develop a clean and modern visual identity and suite of assets including logo and communications assets for Muse Pilates Studio in Sydney’s inner west.

The brand was to address the key pillars of the pilates ideology of *Fluidity, *Strength and *Simplicity.


The Scope

*Strategic brand identity development
*Primary & secondary logo designs for application across multiple mediums
*Interior design concept for studio
*Assistance with sourcing key compenents of interior design
*Signage design and production for both internal and external applications including lightboxes, decals etc
*Marketing asset design and production/printing across both print and digital
*Business card design and print
*Merchandise design






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